Elise Cosmetics · Dubai
Case
Study
Branding, packaging, website and social, and a giveaway that reached 99,808 views on one post.
- Logo and brand identity
- Packaging and print
- Website design
- Social media content
- Giveaway campaign
- Paid boost
Elise Cosmetics
Project
Overview
The client
Who is
Elise Cosmetics
Elise Cosmetics is a beauty brand in Dubai that brings premium haircare, skincare and beauty devices to customers in the UAE.
The brand wanted to feel luxurious from the first look at its logo, to its online store, to the moment a customer opens the box. Logo & Co designed all of it.
The challenge
What Elise Cosmetics was up againstWhy they needed expert support
A crowded beauty market
A new name needed to look premium next to well known international brands.
One look on every surface
The logo, the packaging and the social feed all had to feel like the same brand.
Summer attention that counts
The brand wanted real engagement in the summer, not empty likes.
What we did
How we helped Elise Cosmetics stand out
1. Logo and brand identity
We designed the gold foil É monogram and the Elise Cosmetics wordmark, on a warm ivory base (FFFEF9) with a soft paper texture.
2. Packaging and print
We carried the identity across the mailer box, carry bag, tissue paper, stickers, thank you card and business cards.
3. Website design
We designed the Elise Cosmetics online store at elisecosmetics.ae, in the same ivory and gold look, so shopping feels as premium as unboxing.
4. Social media and Instagram feed
We create the @elisecosmetics.ae feed, from product content to campaigns with models and creators.
5. Frizz Free Summer Giveaway
We created a giveaway post for the Elise Frizz Free Haircare Set, with a simple way to enter.
6. A 5 day boost
We boosted the same post for 5 days, with profile visits as the goal.
Our key strategic goals
Premium first impression
A logo and colours that feel luxurious at a glance.
Unboxing moment
Packaging that customers want to open and share.
Real engagement
Comments, shares and profile visits, not just likes.
Project timeline
Logo and identity
Monogram, wordmark, colours
Packaging and print
Box, bag, cards, stickers
Website
elisecosmetics.ae
Summer giveaway and boost
2025
Website design
elisecosmetics.ae
An online store designed by Logo & Co in the Elise ivory and gold look, with clear product collections and a simple path to checkout. Visit the site
Social media
The Instagram feed
The @elisecosmetics.ae feed by Logo & Co: product content, campaigns, models and creators, all in one premium look.
Strategic approach
The identity in use
Conclusion
Results
Verified numbers from Instagram post and ad insights, Frizz Free Summer Giveaway, 2025.
Views on one post
99,808
The Frizz Free Summer Giveaway.
Accounts reached
50,212
From the same post.
Comments
581
Next to 347 shares and 305 likes. A real conversation.
Profile visits
874
And 201 new follows from that post alone.
Views from the boost
86,610
With 48,842 accounts reached over 5 days.
Message conversations
26
Started from the boost, plus 710 profile visits and 160 follows.
The receipts
Straight from Instagram insights for the post and the completed boost.
Elise Cosmetics
Conclusion
Elise Cosmetics now has one premium look across its logo, packaging, website and feed. When the summer giveaway went live, people did not just like it, they commented, shared and visited the profile.
Launching a beauty brand, or want a campaign people actually join? Book a free strategy call.
Why Logo & Co
Logo & Co is a female led, all female, Arabic speaking team with a female CEO.
We build brands and grow them online, in Arabic and English, for businesses across the UAE.
Your turn
Want a launch people actually join?
Book a free strategy call with Logo & Co. We will look at your brand and show you what we would do first.
Book your free strategy call