Maysoun
Case
Study
Fashion photography and post and story design for an abaya label.
- Fashion photography
- Post design
- Story design
- Reel design
Maysoun
Project
Overview
Logo & Co photographed Maysoun abayas and designed Instagram posts, reels and stories for the label using that photography.
The client
Who is
Maysoun
Maysoun is an abaya label. The pieces we photographed include velvet, lace and embroidered abayas in jewel tones, from emerald and teal to burgundy, purple and ivory.
What we did
What we made for Maysoun
1. Fashion photography
We photographed the abayas in three sets: lifestyle scenes, full length studio looks on white, and close ups of the fabric and embroidery.
2. Post and reel design
We designed feed posts and reels from the photography, with the MAYSOUN wordmark and Arabic copy.
3. Story design
We designed tall Instagram stories featuring the collection in the same visual language as the posts.
Photography
Lifestyle scenes
Abayas photographed in warm interior settings, seated and standing.
Photography
Studio looks
Full length studio shots on white that show the whole silhouette of each piece.
Photography
The details
Close ups of the velvet, lace, beading and embroidery.
Post designs
Posts and reels we designed
Feed posts and reels built from the photography, with the MAYSOUN wordmark and Arabic copy.
Story designs
Stories we designed
Tall story designs featuring the velvet collection and individual looks.
Feed layouts
On the Maysoun feed
Two views of the Maysoun Instagram grid, where the photography and designs appear together.
Strategic approach
More from the photography
Maysoun
Conclusion
For Maysoun, Logo & Co produced lifestyle, studio and close up photography, then turned it into post, reel and story designs for Instagram.
Need photography and content design for your label? Book a free strategy call.
Why Logo & Co
Logo & Co is a female led, all female, Arabic speaking team with a female CEO.
We build brands and grow them online, in Arabic and English, for businesses across the UAE.
Your turn
Ready for photography and content that show your craft?
Book a free strategy call with Logo & Co. We will look at your brand and show you what we would do first.
Book your free strategy call